Last week the 2011 Game Developers Conference was held in and around the Moscone Convention Center in San Francisco. GDC is not a sales conference like CES or E3 – it is really targeted towards developers and the gaming ecosystem. As such, every nearby hotel lobby was full of developers showing demos on small screens. This post highlights our key industry takeaways based on conference speeches and our meetings with developers, publishers and service providers.
1. Zynga’s $10 …
Read MoreThe mobile platform providers and other online/offline players have shown increased interest in the growing area of mobile shopping. We have been tracking new developments in this space for some time, and for some recent conversations we organized our thinking into a framework around the mobile customer shopping experience, from buyer awareness through to actual purchase. The framework below does not represent a complete inventory of participants, but does provide an organized way to think about the business, with some …
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