ARCHITECT SUCCESSES

SEE ALL
Payward Acquires Magic Labs Embedded Wallet Business
Payward Acquires Magic Labs Embedded Wallet Business

Transaction Overview
On July 27, 2026, Payward, the B2B crypto infrastructure parent behind the crypto exchange Kraken, announced a definitive agreement to acquire wallet-as-a-service business Magic Labs. Financial terms of the transaction were not disclosed.

Target: Magic Labs (Wallet Infrastructure)
Founded in 2018 and headquartered in San Francisco, Magic Labs is a wallet-as-a-service infrastructure provider that enables businesses to create non-custodial embedded wallets for their end users. The company was co-founded by Sean Li, Arthur Jen, and Jaemin Jin.

Magic’s core offering is a developer-facing SDK and API that provides embedded wallets with passwordless authentication via email, social login, passkeys, or SSO. The product suite includes 1) API Wallets for server-side management with security and customizable key sharding, and 2) Embedded Wallets for client-side non-custodial key management. As of July 2026, the platform supports more than 30 blockchain networks and provides a white-label UI, fiat onramps, and transaction signing.

As of July 2026, Magic Labs had provisioned more than 60 million wallets and served more than 200,000 developers across more than 18,000 applications. Clients include Polymarket, Naver, Helium, Forbes, WalletConnect, Mattel, and Immutable. During the 2024 U.S. presidential election, Polymarket processed over $3 billion in prediction market transactions with zero downtime, powered by Magic’s embedded wallets. Magic said it had supported over $8.9 billion in cumulative transaction volume for Polymarket as of November 2025.

Magic Labs has raised a total of $83 million in disclosed venture funding across 4 rounds, with significant investors including PayPal Ventures, Northzone, Tiger Global, Digital Currency Group, CoinFund, and Placeholder VC.

In November 2024, Magic Labs announced Newton, a chain unification network built in collaboration with Polygon Labs, expanding beyond wallet infrastructure into cross-chain protocol development. In November 2025, Magic Labs integrated the Newton Protocol SDK across its developer network. The company described Newton Protocol as “the authorization layer for on-chain finance.” These moves preceded the company’s decision to divest its wallet business and refocus entirely on protocol development.

Buyer: Payward
Founded in 2011 and headquartered in San Francisco, Payward is a private B2B crypto infrastructure holding company. Payward operates Kraken, one of the longest-running cryptocurrency exchanges, alongside NinjaTrader, xStocks, Bitnomial, and CF Benchmarks. The company is led by co-CEOs Arjun Sethi and Dave Ripley.

Most relevant to this transaction, Payward operates Payward Services, a B2B infrastructure platform that provides institutions with access to Payward’s trading, custody, settlement, and payments infrastructure via API. The acquisition of Magic Labs adds embedded wallet infrastructure to their offering. In April 2026, Payward launched a white-label fiat-to-crypto onramp through a partnership with Onramper, making embedded wallet infrastructure a natural adjacent capability.

Payward has been expanding beyond its core exchange through acquisition. In 2025, the company acquired NinjaTrader for $1.5 billion (retail futures, M&A Alert) and agreed to acquire Backed Finance (tokenized equities, Press). In 2026, it acquired Magna (token lifecycle management, Press), completed the acquisition of Bitnomial for up to $550 million (regulated derivatives, M&A Alert), and agreed to acquire Reap for $600 million (card issuance and payments, M&A Alert). Including this transaction, Payward has announced or completed 8 acquisitions since early 2025, committing several billion dollars to platform expansion ahead of its planned public listing.

For the full year of 2025, Payward reported adjusted revenue of $2.2 billion, a 33% increase year over year from $1.5 billion in 2024. Trading-based revenue accounted for 47% of the total, with the remaining 53% from asset-based services, including payments, custody, yield, and financing.

In November 2025, Payward raised $800 million at a $20 billion post-money valuation in a round backed by Citadel Securities, Jane Street, and Apollo Global Management, and confidentially filed an S-1 with the SEC ahead of a planned IPO. In April 2026, Deutsche Börse Group made an additional $200 million strategic investment in the company.

Transaction Parameters
Payward has signed a definitive agreement to acquire the wallet-as-a-service business of Magic Labs for an undisclosed amount. The transaction includes Magic Labs’ embedded wallet business, including wallet clients and associated infrastructure.

The transaction is part of a broader corporate restructuring in which Magic Labs is rebranding as Newton Labs to focus on the Newton Protocol. The two companies will remain independent following the close.

Architect Partners served as the exclusive financial advisor to Magic Labs.

Strategic Rationale
Payward is acquiring Magic’s embedded wallet business to augment Payward Services’ B2B offering. Payward Services gives partners a single integration point for trading, custody, tokenized assets, on/off-ramps, and derivatives. The wallet, the account layer where end users actually hold assets and interact with onchain products, was a critical piece partners still had to source from a third party. Magic brings that layer in-house with proven infrastructure: a TEE-based signing solution, an embedded integration layer, and a developer SDK that together have provisioned more than 60 million wallets and supported over $10 billion in stablecoin volume for 200,000+ developers.

On Day 1, Payward can offer fintechs, enterprises, and financial institutions a complete embedded onchain offering under a single provider, spanning wallet provisioning, onboarding, funding, trading, custody, and settlement, without stitching together multiple vendors. Every embedded wallet also becomes a distribution point that routes transaction volume into the rest of Payward’s infrastructure, deepening the non-trading, less volatile revenue that already accounts for 53% of Payward’s total as it heads toward a public listing.

Architect Partners’ Observations
This transaction marks the near-completion of a consolidation wave in embedded wallet infrastructure. In roughly one year, Fireblocks acquired Dynamics ($90M), Consensys acquired Web3Auth ($50M), Stripe acquired Privvy, Ripple acquired Palisade, and Paxos acquired Fordefi. Now each group has its own independent wallet infrastructure provider, and Payward has acquired the category’s pioneer. The market has reached a clear verdict: embedded wallets are foundational infrastructure for every onchain product, and they are a layer of a full-stack platform rather than a standalone business.

The logic is simple: the wallet is becoming the account primitive of onchain finance. Whoever provisions the wallet sits at the front of the customer relationship and routes the volume that follows. For platforms whose trading revenue is inherently cyclical, owning the onboarding layer converts market position into durable, recurring B2B infrastructure revenue.

Sources
Press Release, Payward Services, PitchBook

Alerts

Bullish Acquires Equiniti for $4.2B

Eric F. Risley
May 6th, 2026
DOWNLOAD FULL REPORT

Transaction Overview

On May 5th, Bullish (NYSE: BLSH), a regulated digital asset spot and derivatives exchange operator and parent of CoinDesk, announced a definitive agreement to acquire Equiniti, a leading global transfer agent and shareholder services provider, from Siris Capital Group in a transaction valued at $4.2 billion.

 

Target: Equiniti

Founded in 2007 and headquartered in London, Equiniti is a leading global transfer agent and equity ownership infrastructure provider.

 

Equiniti’s main business is its transfer agent services, supporting the full equity ownership cycle, including equity plan administration, corporate actions processing, proxy solicitation, and corporate trust services. The company also provides governance, ownership, and investor relations advisory services, alongside cap table management and employee equity administration for private companies preparing for exit.

 

Equiniti is regulated as an SEC-registered transfer agent and FCA-regulated in the U.K. As of May 2026, Equiniti serves nearly 3,000 issuer clients, 15,000 total corporate clients, over 20 million shareholders, and processes approximately $500 billion in annual payments, covering approximately 35% of the S&P 500 and 49% of the FTSE 100. Its blue-chip clients include Berkshire Hathaway, Rolls-Royce and Moody’s.

 

Originally U.K.-listed, Equiniti was taken private by Siris Capital Group in 2021 for approximately £673 million (~$949 million). Siris subsequently combined it with U.S.-based American Stock Transfer & Trust Company (AST), acquired the same year from Pacific Equity Partners, creating a unified global transfer agent platform.

 

Equiniti’s principal competitors include Computershare, Broadridge Financial Solutions, and Continental Stock Transfer & Trust. Within the emerging tokenized securities segment, adjacent players include Securitize, Superstate, and Prometheum.

 

Buyer: Bullish

Founded in 2020, Bullish (NYSE: BLSH) is a regulated digital asset platform centered on Bullish Exchange, an institutionally focused spot and derivatives venue that combines a central limit order book with automated market making across spot, margin, perpetual futures, dated futures, and options. Bullish is also the parent of CoinDesk, acquired in 2023, which adds digital asset media, events, indices, and data services, including CoinDesk Data through the 2024 CCData acquisition.

 

Bullish has been actively building its tokenization capabilities. The company secured a U.S. Transfer Agent Registration in 2025 and holds a New York DFS BitLicense, MiCAR authorization in the EU, and Hong Kong SFC and Gibraltar GFSC licenses. The Equiniti acquisition extends this strategy, adding the regulated registry layer required to bring tokenized securities to scale.

 

For the full year 2025, Bullish reported adjusted revenue of $288.5 million (+35% YoY) and adjusted EBITDA of approximately $94.3 million (+81% YoY). As of May 4, 2026, Bullish had approximately 150.9 million shares outstanding and a market capitalization of approximately $6.1 billion.

 

Bullish was initially launched as a subsidiary of Block.one, backed by Peter Thiel, Alan Howard, Louis Bacon, and Christian Angermayer. After a canceled $9 billion SPAC merger in 2022, the company completed its NYSE IPO in August 2025, pricing 30 million shares at $37 to raise $1.1 billion at an initial IPO valuation of $5.4 billion, with BlackRock and Ark Invest as cornerstone investors.

 

Transaction Parameters

Bullish has agreed to acquire Equiniti for $4.2 billion, consisting of $1.85 billion of assumed Equiniti debt and approximately $2.35 billion of Bullish ordinary shares priced at $38.48 per share, based on Bullish’s 30-day VWAP as of the close on May 4, 2026. The stock consideration represents approximately 61.1 million new Bullish shares and, based on Bullish’s expected approximately 222 million fully diluted shares outstanding after closing, implies approximately 27.5% pro forma ownership for Siris and Equiniti rollover holders.

 

According to the press release, the pro forma combined company is expected to generate approximately $1.3 billion of adjusted total revenue in 2026E. Subtracting Bullish’s consensus 2026E expected revenue median of $379 million implies estimated Equiniti revenue of approximately $921 million, resulting in an implied transaction EV/Revenue multiple of approximately 4.6x.

 

Previous comparable transactions of transfer agent include: BitGo | Brassica (Press), Ondo Finance | Oasis Pro (Press), Prometheum | ProFinancial (Press) and Securitize | Pacific Stock Transfer (Press).

 

Strategic Rationale

This acquisition extends Bullish’s vertical-integration strategy beyond trading and market data into the regulated share-registry layer of public equity ownership. Tokenized securities require not only a venue for secondary trading, but also a system of record that reconciles on-chain representations with the underlying legal ownership of shares, a function Equiniti already performs at scale for nearly 3,000 issuer clients and more than 20 million shareholders. By acquiring rather than building, Bullish compresses a regulatory and client-acquisition effort that likely would have taken years into a single transaction.

 

The deal also materially diversifies Bullish’s revenue mix. Equiniti contributes recurring, fee-based revenue tied to issuer and holder services, including corporate actions, equity plan administration, and proxy services, as well as meaningful interest income from payment float. In Bullish’s base-case 2026E outlook, Equiniti is expected to contribute $915 million of revenue, or roughly 70% of the combined $1.3 billion pro forma revenue base, with issuer and holder services alone representing $685 million, or roughly 53%. The acquisition fundamentally repositions Bullish from a crypto-native exchange operator into a broader digital-assets infrastructure platform spanning trading, market data, issuer services, and tokenization infrastructure.

 

Architect Partners’ Observations
This transaction marks the most consequential bridge transaction to date and validates a thesis we have been tracking across recent vertical integration deals (Ripple | GTreasury, Kraken | NinjaTrader): regulated digital asset operators with public currency are now systematically acquiring traditional financial infrastructure. The transfer agent function, historically viewed as a mature back-office utility, has become strategically critical because it sits at the precise intersection where tokenized securities must reconcile with legal ownership of record.

 

Sources 

PitchBook, Press Release, Bullish, Equiniti